The fact that Nintendo Co. was included in the top ten companies in Japan should be a victory in itself. Nintendo co is now in line with huge and well-known companies like Canon, Honda Motor and Toyota motor corp. Making things sweeter is the icing on the cake as Nintendo Co. also rose over Sony Corp. in terms of market value! It is really such an achievement since Sony with its Sony PlayStation has dominated the game industry for the past ten years. Sony’s market shares dropped by 1.1% or 6.50 trillion yen while Nintendo’s shares were strong with 1.5% increasing its market value about 6.54 trillion yen or $53 billion.

This rise in Nintendo’s market value is due to the fact that the DS handheld games fared better than the PSP. Likewise, Sony did not make a good start with its latest game console offering which is the PS3. Quite unlike Nintendo which offered very attractive game software as well as more participative games that do not only appeal to young gamers but also to women and the elderly.

So, do you think this rise in Nintendo’s market value is the proof that Nintendo is establishing its position as the most dominant game provider?

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