Sony Ericsson W800i is the company's first Walkman branded phone.

However despite the W800 does have the obvious Walkman branding and and vastly improved music application... it is otherwise almost identical to the Sony Ericsson K750 Model.

Sony Ericsson W800 uses a different mechanism to activate the camera and uncover its lens, and it also changes the K750's shortcuts button into a dedicated Walkman application button. The W800 shares the same display, battery, 2 megapixel auto-focus camera, and 2GB capable Memory Stick Duo Pro expansion slot and it comes with 512MB card included in the retail package.